Rainbow of the Heartland, previously Rainbow of Iowa, is moving to a new location: 3300 SE Crossroads Dr., off of Highway 141 in Grimes. The new showroom is planning to open in March.


Rainbow of the Heartland’s new location allows the company to display several models of all their products, both indoors and outdoors. Known for building Rainbow Play Systems, the world’s finest residential & commercial wooden swing sets, Rainbow also offers Goalsetter and Goalrilla basketball hoops, Alley-OOP & Jump Sport Trampolines, and Snap Sports Athletic Surfaces. The new showroom will continue to provide a venue where parents can bring their kids in for open play or book a birthday party.


“We are excited for the opening of the new store so that parents and their kids can try out all the play equipment we offer before purchasing it,” says Tom Armstrong, Owner of Rainbow of the Heartland. “We will feature an outdoor basketball court with Pickleball, and over 10 basketball hoops on display to try out on our Snap Sports Surfacing. Plus, we will have every series of Rainbow swing sets on display and several trampolines.”


With the larger showroom, Rainbow of the Heartland will be one of the largest playground stores in the country, allowing them to offer customers the lowest pricing possible for their quality products. “We will continue to provide our customers with the same exceptional customer service they have come to expect at Rainbow of the Heartland over the past 25 plus years,” states Armstrong.


Rainbow Play Systems of Iowa became Rainbow of the Heartland in 2017, rebranding to better encompass all of their play equipment product offerings, as well as to join forces with its second location in Olathe, Kan. (previously Rainbow Play Systems of Kansas). The opening of the new store will give Rainbow of the Heartland the space and flexibility to continue to grow in their product offerings from a high traffic location on Hwy 141 in the growing community of Grimes.


For more information on the store’s grand opening, look for updates on their Facebook page: https://www.facebook.com/RainbowOfIowa/.